Identity Theory Approach

Is There a Self That Suits a Coffee Shop?

Views the self not as fixed but as constantly reconfigured through interaction with place. The 'self that suits a cafe' is a temporary self-image born within the relationship with that place.

If You Were to Name Your Favorite Café, What Would It Be?

Giving a name to a favorite store is an act of expressing and strengthening one's self-identity through place. The name becomes a symbol of 'self-likeness' and deepens the bond with the store.

The Meaning of Having a Place for Yourself

Views a place for oneself as functioning as an 'anchor' for self-identity. By frequenting there, one is liberated from daily roles and changes, gaining a sense of returning to the 'true self.' Place is an external device supporting the stability of the self.

When Your Favorite Store Changes, Are You Changing Too?

This views a favorite store as part of the 'extended self.' The store changing means the boundaries of the self are changing, accompanied by reconstruction of identity. Attachment to a store functions as an 'external self' supporting the stability of the self.