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// Glossary

Agenda-Setting Theory

3 topics

  • Does What Is Not Reported Become as If It Never Happened?

    The theory that media guides public interest by deciding what to emphasize.

  • Is Going Viral the Same as Being Important?

    The theory that the topics covered by media determine the priority order that public opinion considers important.

  • When Does Doubting the Media Begin?

    The theory that media directs people's attention to specific topics, thereby determining their perceived importance.

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